Before You Click, Reveal Full URLs

Before You Click, Reveal Full URLs

14.Sep.2021
You're browsing social media and feel tempted to click on a link from one of your friends. Before you do, ask yourself: What's the worst that could happen if I didn't click? If it's a phishing link or a malicious website, don't risk it! Here's how to reveal the full URL behind a shortened link:

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Shortened URL Security # matchurl

Shortened URL Security # matchurl

14.Sep.2021
Before clicking a shortened URL, check for the full URL. Most URL shorteners—including those used at U-M—include a preview feature. If you aren't sure it is safe, don't click! Before creating or sharing a shortened URL, consider alternatives. If you must use one, make clear where it goes. Be aware that criminals use shortened URLs to direct people to phishing sites and initiate malware downloads. For more information about creating and sharing links securely, visit http://wiselyspent.umich.edu/

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Best For Anyone Who Uses Hootsuite For Their Social Media Campaigns (Free).

Best For Anyone Who Uses Hootsuite For Their Social Media Campaigns (Free).

13.Sep.2021
Ow.ly is a link shortening tool that shortens URLs and tracks the incoming traffic from those links. It also creates tamper-proof custom links to drive traffic. You can also collaborate and give access to multiple team members to shorten links.

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Free Link Shortener For Small Businesses (Free).

Free Link Shortener For Small Businesses (Free).

13.Sep.2021
The Web has started to play an important role in our life. As more people are connected, they share their own work and ideas with the public via the Web. However, there is limited space for them on web pages. Even though you can use site like YouTube or Facebook to upload content, adding file size limit constrains many things you want to share.

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When to use a URL Shortener

When to use a URL Shortener

13.Sep.2021
A URL shortener is a tool that takes on another site’s long and unwieldy web address and condenses it to fit into fewer characters. URL shortenings are great for sharing links on social media, or even in an email or chat conversation. One of the most popular shortened address services is http://bitly.com/ (which is where I'm directing this article from). There's also http://goo.gl/ which you can use 

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Best to Shorten Affiliate Links For Social Media

Best to Shorten Affiliate Links For Social Media

13.Sep.2021
It's no secret that every good marketer uses affiliate links.

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Link Swapping or Changing

Link Swapping or Changing

13.Sep.2021
       Link Swapping or Changing By Marci Alboher ~~~~~~~~~~~~~~ Question: I've noticed that you can change links on Facebook, Twitter and LinkedIn. How do you go about doing it? Is this something other social networks allow? Any tips for updating your link listings in one fell swoop would be very much appreciated! Thanks! - Anil ~~~~~~~~~~~~~~ Answer: The answer to the question is

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Link Rotating

Link Rotating

13.Sep.2021
I was looking into how to do Facebook Link Ads split testing for one of our clients, and I came across a method that really surprised me. It’s surprising because it is so simple, but will have an impact on your conversions, traffic quality, cost per click or even just your level of control over the campaign. As someone who has tried almost every split testing solution available today, I thought I had seen it all – but this Facebook link trick made me see the light again! First of all, here are the tools you need: – A page (your landing page) with at least 2 links (call-to-action links preferably). Can be interlinked too; – A Facebook account; – Network admin access if you are planning to change the landing page for your entire network; – Funnel or targeting experience. Here’s how it works: 1. Let’s say that we were testing two different links, and I wanted to test against our current best link (the control). To do this, I would simply open up the first link, select “advanced settings”, check the box beside “Randomize” and pick whether I want Facebook to show me 50% of my traffic link A and 50% of my traffic link B. That’s all! It doesn't get any simpler than that… 2. Now here comes the cool part - let's say you don't actually want 50/50 traffic. Perhaps you only want 75% of your visitors to see link A, and 25% to see link B? Well that’s easy! Just select the “custom split” option in Facebook and input: (Number 1) Link A: 0%. Link B: 100%; (Number 2) Link B: 0%. Link A: 100%; 3. You can even do this without having access to your destination page - if you go back into the advanced settings for "Link B" (or whichever one is your new test), simply remove the URL from the end and add in "#split=no". This will prevent any analytics data from being sent back, but it won't send any users to the original landing page. This is a really neat feature which I hadn’t seen before and had cost me several hours of testing (and it didn't even work – we had to wait until we got network admin access). I hope this helps you out – let us know if you have any more questions! By: Brenden Mulligan, CEO of ClusterHQ and Co-founder of Quicksilver Express (acquired by ExactTarget) & Tungle.me; Brenden blogs about his experiences as an entrepreneur at blog.brendenmulligan.com and tweets at @bmulligan. This article was originally published here: http://www.quicksilverexpress.net/link-rotating/ Brenden is a guest blogger. The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of WPMU DEV. Image credit: http://www.flickr.com/photos/ben_ward/385031519/sizes/z/in/photostream/ under Creative Commons 2.0 License We add new partners regularly so be sure to check our accredited business directory at: https://wpmu-dev-accredited-businesses.pagely.net every month for promotions that you won't want to miss out on! You can also follow us on Twitter - @WPMUDevUK and Facebook for special offers and discounts on some of our

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Best For Creating & Sharing Branded Links

Best For Creating & Sharing Branded Links

13.Sep.2021
Best For Creating & Sharing Branded Links: Rebrandly

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Link Tracking

Link Tracking

13.Sep.2021
The best way to test if a link works is by tracking the click – but only if the site you’re linking to also tracks clicks. The vast majority of sites out there don’t track bits and bytes, but instead they use a simple “Thank You Page” after someone makes an order or completes an application. You can still measure success with something as simple as HTTP cookies (you need to have at least two domains for this method to work), but it becomes quite difficult when you start trying to measure multiple links on the same page. The problem is that each time you redirect them back to your domain they lose their cookies, so everything gets reset. And that means your data turns into what we call “noise.” The only way to fix this is by using redirects, but it’s difficult (if not impossible) to do meaningful tracking with them because you lose the ability to see which link was clicked in the first place. That’s why we recommend using one of two methods: 1.) Shortened links . It would take us 5 minutes to explain how they work, but it would probably take you 15 minutes per link to implement them correctly. If you don’t mind that then go for it, otherwise keep reading.. 2.) Parameterized links . You can use parameters like utm_source or utm_campaign to save some tracking data while making your actual links much shorter. Neither solutions are perfect, so take your pick depending on what kind of data you’re trying to track. If the vast majority of your links are to one domain, then using HTTP cookies is by far the easiest way to go. You can read more about it here , but basically all you have to do is set a “cookie” in their browser with a unique ID for each user and another piece of code that reads that cookie when they get redirected back to your domain. By sending some simple parameters along with that redirect you’ll be able to keep track of every single person who clicks any link from that page. One parameter tells you which link was clicked originally while everything else becomes metadata that you can use to filter your results. The problem is that if you have 99,000 links on the same page then it requires 100,000 redirects which are more difficult to implement and will slightly slow down your site’s performance. If you only have a few links per page, or they’re all pointing at different destinations, then parameterized redirects become an attractive solution because they’re much easier to set up. You’ll probably spend at least 10 minutes setting everything up (for every link) but once it’s done you won’t need to touch it again unless you want to track some additional data. As long as they don't change their destination URLs, you'll be able to track every single link without any additional work. But what happens when they change their destination URLs? This is the trickiest part, but not impossible to solve assuming that you don’t want to use shortened links (if that’s your case then we can help!) The general idea would be to create a redirect chain . Basically, every time someone clicks a link and gets redirected back to your domain you need to: 1.) Make sure it was actually them clicking the link and not some other random visitor. 2.) Find out what was the last click before this one – because those are the people who changed their destination URL. 3.) Replace any parameters with ones from the previous visitor, and add some new ones like utm_source=2 if it’s not their first visit. By doing this every time someone gets redirected back to your domain you'll always be able to know exactly who clicked that link (and on which link!) without having any gaps in your data. Sure everyone will see the same source attribution picture but at least you’ll still be able to filter all of your “clicks” by specific parameters such as campaign name or keywords used. Now, there is a third method: replacing destination URLs with links back to your site and keep redirecting visitors through an endless redirect chain . This way they won't lose track of the URL they originally clicked on, but at the same time they won't be able to change it either. Theoretically this would probably work, but imagine how many links you'd have to create for every single page on your website! It can get pretty ugly and confusing for visitors who click multiple links on the same page. Now that you know what kind of link tracking is best for your needs, check out our guide “ Track Links Without Shortening Them ” to see exactly how it’s done in three easy steps. However, if you need help or just prefer using shortened links then contact us at [email protected] . We’ll be happy to start sending you reports in no time! ARTICLE END]

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Add a shortened URL to a print piece

Add a shortened URL to a print piece

13.Sep.2021
    You've decided to give print advertising a try

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Link Shortening

Link Shortening

13.Sep.2021
The URL shortening service has become an integral part of the everyday life of many Internet users. The shortening services are based on mapping unique long web addresses (URLs) to shorter versions through which users can be redirected. These redirections grant access to content that is otherwise encapsulated in

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How to Shorten a Link

How to Shorten a Link

13.Sep.2021
Did you know that you can shorten your long, cumbersome links using Bit.ly? Follow these steps to do it!   Step 1: Copy the link you want to shorten to your clipboard. You can use any method of copying; I prefer right-clicking and choosing “Copy." Step 2: Go to Bit.ly (http://bit.ly). Paste or write the link into the box on their site provided, called “Paste in a Longer Link" http://tcrn.ch/z2zHl7

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What is a URL Shortener?

What is a URL Shortener?

13.Sep.2021
What is a URL shortener? A URL shortener is a small piece of software or web application that, as the name suggests, reduces the length of URLs and gives you more space. Shortened links take up less room than their long equivalents and can be easily shared on social media and by email. URL shorteners also provide valuable tracking information so you can see how many times your link has been clicked on.

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Link Masking

Link Masking

13.Sep.2021
So, I've recently started to see this pinned in the notifications tab on my Facebook profile.   I'm not trying to offend anyone or suggest you're too stupid to follow simple instructions, but if you didn't put that message up then it's clearly one of your friend's doing so can you please let them know? Thanks.   My concern is not the fact people are sharing this image - it gets shared almost daily, and someone has created a subreddit for similar purposes - but rather how

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