What Happened to Google’s URL Shortener Goo.gl?

What Happened to Google’s URL Shortener Goo.gl?

06.Oct.2021

It appears that Google has quietly stopped offering its goo.gl URL Shortener to new users for the time being, as spotted by developer advocate Paul Kinlan. Speaking on Twitter , Kinlan said he was consolidating his accounts after signing up for the service today only to find out that he couldn't access it. Many are now reporting similar experiences when trying to sign up for an account.

…you cannot signup with "goo.gl" anymore... you have to use "@google.com" email format now... — Jannis Tenbrink (@the_jannis) February 18, 2015

Google's URL shortening service started back in 2009 and is one of the most widely used tools since then due to its SEO improvement potential. It's extremely simple to use, with no setup necessary. Users simply type in a long URL and get a short one in return which can then be shared for ease of access and tracking across the web.

…we just received confirmation that Google is indeed "retiring" goo.gl — NoMoreGoogleReferrals (@no_google_ref) February 18, 2015

Now though if you go to the service's homepage you'll see an error message stating: "This domain (goo.gl) is reserved by the registry but has not been activated […] This indicates that this domain name is not managed by [email protected]"

Comment: So Google would rather its users use the much less popular bit.ly?

Google did not respond to requests for comment, but it has confirmed that it is "transitioning" goo.gl users over to Firebase, its mobile development platform which was acquired in October last year. But why take away what's already there? It's certainly turned out to be quite an unpopular move among Google fans who are not at all happy with the decision.

Some users are speculating that the sudden transition could be due to any number of issues, including security concerns.

 

Haha! It looks like Google's URL shortener is shutting down on march 30th. Way to go Google! Get rid of your only competing service against the much-hated bit.ly! This just makes me want to use my own service even more now :)

If you've enjoyed this post or found it helpful, please take a second to share it using one of the buttons below. Thanks & happy steeming! Reply Delete

Hi mark, I read your article about "Google’s URL shortener goo.gl shutting down" and I wanna ask you, what's the difference between this goo.gl and bitly? How do they differ from each other? Thank You Reply Delete

Hi Ashish, Bit.ly is a URL shortening service that offers an API to create shortened URLs for sharing on social media and across the web. On the other hand Goo.gl is purely used as a URL shortening tool by Google allowing users to generate shorter links for easy access and tracking purposes across the web. Delete

What happened if we use "goo.gl" now following by "@google.com"? Will it be still redirected to Firebase or just stay as goo.gl? If i want to transfer my already created goo.gl links in the past, do i have to change it with "@google.com" too? Reply Delete

Hello everyone! I think you are all crazy! Google is awesome, they will never let us down! http://goo-inside.me Reply Delete

Google's URL shortening service started back in 2009 and is one of the most widely used tools since then due to its SEO improvement potential. It's extremely simple to use, with no setup necessary. Users simply type in a long URL and get a short one in return which can then be shared for ease of access and tracking across the web." Google did not respond to requests for comment, but it has confirmed that it is "transitioning" goo.gl users over to Firebase, its mobile development platform which was acquired in October last year. Reply Delete

Google's URL shortening service started back in 2009 and is one of the most widely used tools since then due to its SEO improvement potential. It's extremely simple to use, with no setup necessary. Users simply type in a long URL and get a short one in return which can then be shared for ease of access and tracking across the web." Google did not respond to requests for comment, but it has confirmed that it is "transitioning" goo.gl users over to Firebase, its mobile development platform which was acquired in October last year. Reply Delete

 

 

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