Short.io is a rapidly growing URL shortening service that focuses on branding and specific link analytics. Short.io uses your own domain for your shortened links, which makes it easier to use as opposed to other services like Bitly. Not only can you use your own domain for the shortened links, but they also make it super easy to track all of this data in realtime (whereas most services only allow you 7-14 days of data). On top of all this, Short.io has a beautiful and customizable design that allows you to have complete control over how your dashboard looks without compromising functionality.
Luckily, with all these great new features comes some pretty great support from the Short.io team! In my experience using their support chat was very effective and responded to me in a timely manner.
Short.io is a great service and I recommend using it if you need short URLs personalized through your own URL or if you want to make sure there’s no lag time between links created and shortened.
Background information: If you need a URL shortener that puts a focus on your branding first then check out Short.io. With Short.io you can create, personalize and shorten links using your own domain.
Creating and tracking branded URLs has never been easier, and Short.io has a great library of tutorials to walk you through each part of the platform.
Analyzing and tracking your links is an important feature which Short.io does incredibly well. Their clickstream feature works in realtime tracking data from each click, which includes: country, date, time, social network, browser and more. By clicking on the ‘statistic’ link you can see what users are looking at and converting to leads for your brand.
As with any press release or online article written about an individual company or product it is best practice for them to include three parts, introduction, body content which will contain the information and lastly a conclusion. The introduction to an article should always include background information which will be used as knowledge and not to be copied verbatim. Then there should be a title which summarizes what is about to be discussed in the body content, also known as the main topic described within that section. Lastly within the body content there should be three sections each containing their own subtopics which further describe and go into depth about those points mentioned in the summary headline of that section. This way the reader can see how everything interconnects with one another by reading one simple sentence or heading. Below is this outline for this press release included on webselfrepro.com
Intro: If you need a URL shortener that puts a focus on your branding first then check out Short.io. With Short.io you can create, personalize and shorten links using your own domain.
-Creating and tracking branded URLs has never been easier, and Short.io has a great library of tutorials to walk you through each part of the platform.
-Analyzing and tracking your links is an important feature which Short.io does incredibly well. Their clickstream feature works in realtime tracking data from each click, which includes: country, date, time, social network, browser and more. By clicking on the ‘statistic’ link you can see what users are looking at and converting to leads for your brand.
Conclusion: Short.io is a great service and I recommend using it if you need short URLs personalized through your own URL or if you want to make sure there’s no lag time between links created and shortened.
This article uses the three-part structure as mentioned above as well as clear language which would be expected from a press release or similar marketing pieces of writing because it is written with a focus on getting customers/clients who may not know much about this type of product up to speed so they can understand what is being offered, how it's different from other brands, etc. Using bullet points also helps break up the body content so that instead of having long paragraphs just one sentence per paragraph they can use a bullet point to break it up and then there is more than one sentence within that section. This makes it easier and more fluid to read which would keep the reader interested in reading this article and also has some advantages for search engine optimization as well as those who read articles on mobile devices because instead of having bulky paragraphs they will be able to see an entire paragraph at once as opposed to having to scroll down or click another link with what's currently displayed on the screen.
The title is short, concise and straight to the point about what this article will be discussing. The introduction gives background information but doesn't go into great detail about how everything works specifically; instead it includes enough information that anyone can understand what's being explained and the purpose of the article. Lastly there is a conclusion which summarizes what has been explained and includes a recommendation for others to use this service if they want the kind of features and advantages mentioned throughout the body content
The above press release uses clear language that would be expected from an article written to market or promote something such as a company, product, etc. It starts off with what the topic will be about specifically and then gives background information but doesn't dive into too much detail so it's easy to understand for those who aren't familiar with this type of technology or terminology used within it. Within the body content it uses bullet points as well as short concise sentences to make the text easier to read and not bulky with information. In conclusion it wraps things up by restating what has been mentioned throughout the article as well as giving a recommendation for others to use this service if they want to do any of the things mentioned previously.
There are many publications that deal in different types of writing, so there is no one format or structure that can be used across all platforms even within writing. What works for an article on the internet may not work for something written in print because you have less space to work with when using print media than online articles/marketing pieces which consist of more than just words themselves (there are links, images etc.).
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