What you need to know [additional information that will be helpful for the user to read on]
Shorten, track and optimize your links with catchy call-to-actions, retargeting pixels, branded links, and powerful analytics.
Replug provides URLs by removing unnecessary URLs and adding interesting variables at the end of your shortened URLs such as: UTM codes (see which sources send users), pixel tracking (track conversions), and a whole suite of call-to-action options. If you've ever wanted to make beautiful landing pages without paying designers or developers thousands of dollars - Replug can do it automatically for free! Simply add your service URL in the textbox below and we'll create an amazing looking landing page in seconds.
Replug also lets users track conversions so they can measure the success of their campaigns.
Replug is changing how companies build, market, and monetize content on the web by uniquely combining URL shortener technology with powerful marketing tools. The Replug platform includes in-depth data analytics that allow marketers to optimize for revenue in addition to traffic in real time.
URL Shortening is a type of internet advertising where a website owner will create ad text that redirects visitors to another site or page that is relevant to the original article. For example, when you click an article on TechCrunch about UGC video sharing site Beme, you can expect to be redirected to YouTube.
The main reason why people shorten links is because it allows them to customize the appearance of a URL. When you shorten a link using services such as bit.ly or Replug, they will automatically create a short and descriptive URL that looks better than a long one with gibberish code attached to it.
Search engines love these types of URLs too because they are more likely to turn up in SERPs since there is less chance for spam content getting mixed into the results if everyone uses unique URLs. It also makes it easier for people to share your article on social media platforms so they don't have to write out a lengthy URL from scratch - just copy and paste!
In addition, you can use this method as an additional source of traffic by allowing users to easily access your website for free (when done properly). When you're using an effective link shortener service like Replug, your links will be shared around the web and entice more clicks and conversions.
It's important to keep in mind that there are many downsides associated with this method as well: for example, shortened URLs do not always link back to the original page. The user might click on it and end up somewhere completely different than what they expected.
Another drawback is that it takes time for link shorteners such as Replug (which uses bit.ly) to create custom URLs since they need to generate a new link every time someone types in one of the provided keywords or phrases - creating an opportunity for spam content to slip through the cracks and screw things up for everyone. The more time it takes for the URL to create, the worse this problem becomes.
Finally, using these types of links can reduce your search engine rankings since it is considered spammy by Google and not "unique" enough. It's better to use unique keywords that entice people to click on your articles rather than one-size-fits-all URLs because you never know what someone might be looking for.
To summarize: link shorteners are useful if they're used responsibly; however, it's much better to build organic traffic through other methods (see below). If you really like shortened URLs, consider adding an option where users can access the website without having to shorten their own URLs - otherwise people will probably stop visiting your site if they're forced to go through the trouble of typing it out and getting redirected all the time.
Promotion is another important aspect of creating successful content on the web - and there are many different ways to generate attention for your website or blog post. Some examples include:
Email marketing: sending a personal email to users
Add social media sharing buttons: this lets visitors share posts via Facebook, Twitter, Google+, LinkedIn, etc.
Commenting system: ask people to provide feedback so you can know what they think about your content before you publish it
In-depth data analytics: track conversions from all of your traffic sources so you can see where most people are coming from and how much revenue a certain campaign is generating
The list goes on and on - it all depends on what content you're publishing and how many resources you have to work with. It's always a good idea to create an e-mail newsletter subscription option for your readers, as well as social media buttons that allow them to share your articles without having to visit the site directly.
I cannot stress enough how important data analysis is when trying to determine which sources of traffic are generating the most conversions and sales (if you're selling products) or backlinks (if you're trying to improve search engine rankings). You can use Google Analytics, Piwik, Woopra, Chartbeat, etc.; however these services do not come free of charge - so make sure your budget allows it before invest
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