In today’s highly competitive online marketing environment, efficient website management is more important than ever. One way to ensure success for your business is by using a URL shortener.
Shortening long URLs has been around since the dawn of the internet. In 1996, it was used on an early version of Netscape Navigator web browser with a bookmarking service known as PocketNet. The shortened links helped users save space in their bookmarks while making sharing easier on the slower dial-up connections of the day.
Today, shortened links are still widely used on social media sites such as Twitter and Facebook . However , marketers have discovered new potential uses for link shorteners. These include website optimization through paid search and cross-platform advertising while also making it easier to track user behavior.
According to research by Statista , global online ad spending is projected to increase from $652 billion in 2017 to over $1 trillion in 2021. With such high stakes, savvy marketers are exploring new techniques for better optimizing their paid search campaigns while also ensuring that the reach of their advertising efforts is always expanding.
One way this can be accomplished is through URL shortening services like Google’s goo.gl . The shortened URLs created by these tools provide crucial insight into click-through rates (CTR) which allows marketers to determine where they should spend additional money on advertising campaigns or what areas need improvement within the website itself.
Another important aspect of link shorteners is how they affect search engine optimization. The unique URLs generated by services like goo.gl can help users to track which keywords are most effective for their website through Google Analytics .
In the end , all of this means that link shorteners can be a crucial tool for your company’s continued success in the world of online marketing and lead generation. [ARTICLE END]
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You know how easy it is to get started with URL shorteners? Here's all you need to know: Sign up for a free account with goo.gl Then, shorten any URL on the web by adding "goo.gl/" in front of it.
What's that? You want more information on link shorteners like Goo.gl ? Well that's great! Because we've got everything you'll ever need to know about URL shorteners right here!
Shortened URLs are good for your personal accounts, but what if you own a business? Thankfully there are many different services available depending on your needs and budget. Our article breaks down 5 Best URL Shortener Services so you can find the perfect service for your company...
Didn't find what you were looking for? No problem - simply enter some keywords in the search bar above and click enter! Or check out our article on What is URL Shortener?
Did you know that shortened URLs can be used to improve your social media game? We've got all you need to know right here: The Ultimate Guide to Social Media Marketing .
Are you interested in learning how short links help with Search Engine Optimization? Our post covers everything, so get ready to learn How Short Links Affect SEO .
Or maybe you want quick information on how shortened links affect user behavior. If so make sure you check out this article: How Does a URL Shortener Work ?
No matter what website or platform you use, Goo.gl has your back. Feel free to check it out at https://goo.gl/ . For more information on URL shorteners, please refer to our article: How Does a URL Shortener Work ?
No problem! Just enter your keywords in the search field at the top of this page and click "enter"! If you want to learn about how URL shorteners affect SEO, check out our article How Do Shortened URLs Affect SEO? Maybe you're interested in learning about how shortened URLs help with Search Engine Optimization? That's covered in our guide How Short Links Help With SEO .
In that case check out 5 Best Link Shortener Services ! Or maybe go straight for the ultimate guide to social media marketing by clicking The Ultimate Guide to Social Media Marketing ! Feeling overwhelmed? No need - just click What is a URL Shortener or How Does a URL Shortener Work .
Awesome! Thanks for stopping by! If you're looking for more information on how short links affect your business, check out our article The Benefits of Kickstarting Your Marketing With Links .
What do you think? Did we leave something off this page? Share in the comments below! For more information on shortened URLs and everything they can do for your company, check out our ultimate guide to link shorteners ! And remember to subscribe to stay up-to-date with all your internet marketing needs.
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