Be specific about content type

Be specific about content type

14.Sep.2021

You can use a different URL scheme for each type of content you share. A lot of companies use branded URLs like social.example.com/_short-url . That's okay, but it's not all that informative. If the URL is being shared, the context is already social. The word "social" doesn't add any information that isn't already known.

 

When using subdomains for your short URLs, use words that both describe the content you're sharing and inform your users. Here are some examples: news.example.com/_short-url

blog.example.com/_short

 

 

Compelling subdomains for your URL shorteners can be as easy as matching the URL of the content you're sharing with the subdomain, like example.com/tv/ or example.com/e3/.

 

For sites that cover multiple topics (like forums), words like "forum", "discussions", and "chat" are descriptive enough to let people know what they're clicking on while also avoiding branding that isn't relevant outside of that context.

 

Try to avoid using company names, trademarks, service marks, taglines, promo text (like 'click here'), quotes from reviews (including movie review quotes), generic terms (like "link"), and anything else that could easily be confused with clickbait or spam sites.

 

Whenever possible, end the subdomain with a word that describes what's being shared or something that adds value to it.

 

For example: "tv" is linked as tv/, which might be okay for general content because users will usually know they're clicking on a link from TV-related content after the slash. But if you really want to make sure people know where their mouse movements are going before they click, use tv/shows/ or tv/news/. What you don't want is to cause confusion and have users think they're about to visit something called "tvmovielocation" instead of "the latest shows and news about television." It could cause them to miss out on your content.

*Best practices for URL shorteners

https://support.google.com/analytics/answer/2799769?hl=en&ref_topic=2939514&rd=1

You can read more about best practices for URL shorteners at Google Analytics Best Practices for URL Shortening .

 

 

*https://support.google.com/analytics/answer/2799769?hl=en&ref_topic=2939514&rd=1

 

You can use a different URL scheme for each type of content you share. A lot of companies use branded URLs like social.example.com/_short-url . That's okay, but it's not all that informative. If the URL is being shared, the context is already social. The word "social" doesn't add any information that isn't already known.

When using subdomains for your short URLs, use words that both describe the content you're sharing and inform your users. Here are some examples: news.example.com/_short-url

blog.example.com/_short

 

Compelling subdomains for your URL shorteners can be as easy as matching the URL of the content you're sharing with the subdomain, like example.com/tv/ or example.com/e3/.

For sites that cover multiple topics (like forums), words like "forum", "discussions", and "chat" are descriptive enough to let people know what they're clicking on while also avoiding branding that isn't relevant outside of that context.

Try to avoid using company names, trademarks, service marks, taglines, promo text (like 'click here'), quotes from reviews (including movie review quotes), generic (like "link"), and anything else that could easily be confused with clickbait or spam sites.

 

Whenever possible, end the subdomain with a word that describes what's being shared or something that adds value to it.

For example: "tv" is linked as tv/, which might be okay for general content because users will usually know they're clicking on a link from TV-related content after the slash. But if you really want to make sure people know where their mouse movements are going before they click, use tv/shows/ or tv/news/. What you don't want is to cause confusion and have users think they're about to visit something called "tvmovielocation" instead of "the latest shows and news about television." It could cause them to miss out on your content.

*Be specific about content type

https://support.google.com/analytics/answer/2799769?hl=en&ref_topic=2939514&rd=1

You can read more about best practices for URL shorteners at Google Analytics Best Practices for URL Shortening .

Title: Be specific about content type

nd subdomain with a word that describes what's being shared or something that adds value to it. For example: "tv" is linked as tv/, which might be okay for general content because users will usually know they're clicking on a link from TV-related content after the slash. But if you really want to make sure people know where their mouse movements are going before they click, use tv/shows/ or tv/news/. What you don't want is to cause confusion and have users think they're about to visit something called "tvmovielocation" instead of "the latest shows and news about television." It could cause them to miss out on your content. *Be specific about content type

You can read more about best practices for URL shorteners at Google Analytics Best Practices for URL Shortening .

*https://support.google.com/analytics/answer/2799769?hl=en&ref_topic=2939514&rd=1

Compelling subdomains for URL shorteners can be as

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