Using a Generic Domain

Using a Generic Domain

05.Sep.2021

Do you ever type in a long, ugly URL into your browser only to be taken to the website that you actually wanted to visit? Or sometimes there might even be a few short URLs with generic names like http://bit.ly/123456789 

 

URL shortening is now a mature industry with plenty of advanced features. One of those features is the ability to instantly and cheaply connect branded domains. You can do it in Bitly, you can do it using yourls, or you can use Rebrandly. Whichever one suits you is fine by me. (Please choose Rebrandly, PLEASE!)

OK, but seriously, we do have the domain search and purchase feature, which makes the process of finding and buying the right domain to use as your custom link shortener pretty turnkey.

Let me give you a few reasons to start using your own custom link shortener:

Branding – you’re going to be sharing that long, ugly URL everywhere, so why not put your brand name on it? Short URLs are really good for PPC campaigns and affiliate marketing because users can remember them better than longer ones. Marketing – all of those “forgot password” emails will now come directly from your domain. And also if you want people to tweet or post your links on Facebook or whatever, they won’t have to type out the entire URL which helps conversion rates big time! Analytics – how many clicks has each link received? Where does your audience live, and most importantly, where do they click?

 

ARTICLE END]

 

There is a brief description of the benefits and importance of having a custom domain for your URL shortener. If you think that these points are important to your readers, then please feel free to copy them into whatever presentation software you're using or screen reader.

However, my suggestion is that if you find yourself typing this document over and over again into PowerPoint slide presentations with no background images (because it's hard for the audience to read through images), try using Rebrandly. A link in Rebrandly will always point to its destination unless the user decides otherwise, in which case we'll let them know in realtime and in whatever format they want.

 

If you decide to use Rebrandly, don't forget that you can choose the length of your links (and therefore reduce visual noise), set custom domains for your campaigns and get easily manageable reports about link stats in just a few clicks.

Now you are free to delete this paragraph from your draft. :) All the best!

 

Background information not copied verbatim formula_1.

The rest of this section is background information or knowledge that can be used by future employees for their jobs but should not be copied verbatim into presentation software or screen readers unless you feel like unilaterally changing how these technologies work, which would be really bad form. Background information will not cause blindness or confusion, and if it does: DO NOT DELETE THIS SECTION.

***Long URLs with generic names like http://bit.ly/123456789

 

URL shortening is now a mature industry with plenty of advanced features. One of those features is the ability to instantly and cheaply connect branded domains. You can do it in Bitly, you can do it using yourls, or you can use Rebrandly. Whichever one suits you is fine by me. (Please choose Rebrandly, PLEASE!)

OK, but seriously, we do have the domain search and purchase feature, which makes the process of finding and buying the right domain to use as your custom link shortener pretty turnkey.

Let me give you a few reasons to start using your own custom link shortener:

Branding – you’re going to be rebranding your content, why not rebrand the links?

 

URLs with yourname.com/links are easier to remember than http://bit.ly/123456789

Debugging – if you’re dealing with mobile apps that use URL shorteners, like an app on Android or iOS, or web services that rely on third-party URL shorteners (like social media widgets), using bit.ly for everything is only going to end up causing headaches when something goes wrong and they get stuck in infinite redirect loops because you haven’t set up any fallbacks.

Faster – the first time somebody clicks on your custom link, it takes them through your entire domain (even if you’re not using SSL), but subsequent clicks only take them to the final destination. That makes for faster page loads and gets around browser limits on resource-intensive redirecting that can slow pages down.

(Article Background Information Here)

Your marketing department should be able to provide useful information about what URLs they intend to promote with these links. Maybe create a CSV file or just use copy/paste? Then you will be ready to import all of the links so every domain is managed under one account. This makes managing multiple brand names easier because they are all managed via your Rebrandly dashboard, giving each one its own subdomain.

If you are looking to buy custom domains for your brand, please visit our following page: domain.rebrandly.com

It is a feature that can be used on top of the free Rebrandly plan, so you don’t have to worry about limits or wasted resources if your marketing activity starts being successful.

 

Branding – you’re going to be rebranding your content, why not rebrand the links?

URLs with yourname.com/links are easier to remember than http://bit.ly/123456789

Debugging – if you’re dealing with mobile apps that use URL shorteners, like an app on Android or iOS, or web services that rely on third-party URL shorteners (like social media widgets), using bit.ly for everything is only going to end up causing headaches when something goes wrong and they get stuck in infinite redirect loops because you haven’t set up any fallbacks.

Faster – the first time somebody clicks on your custom link, it takes them through your entire domain (even if you’re not using SSL), but subsequent clicks only take them to the final destination. That makes for faster page loads and gets around browser limits on resource-intensive redirecting that can slow pages down.

(Article Background Information Here)

Your marketing department should be able to provide useful information about what URLs they intend to promote with these links. Maybe create a CSV file or just use copy/paste? Then you will be ready to import all of the links so every domain is managed under one account. This makes managing multiple brand names easier because they are all managed via your Rebrandly dashboard, giving each one its own subdomain.

If you are looking to buy custom domains for your brand, please visit our following page: domain.rebrandly.com

It is a feature that can be used on top of the free Rebrandly plan, so you don’t have to worry about limits or wasted resources if your marketing activity starts being successful.

 

URL shortening is now a mature industry with plenty of advanced features. One of those features is the ability to instantly and cheaply connect branded domains. You can do it in Bitly, you can do it using yourls, or you can use Rebrandly. Whichever one suits you is fine by me. (Please choose Rebrandly, PLEASE!)

OK, but seriously, we do have the domain search and purchase feature, which makes the process of finding and buying the right domain to use as your custom link shortener pretty turnkey.

Let me give you a few reasons to start using your own custom link shortener:

Branding – you’re going to be rebranding your content, why not rebrand the links?

URLs with http://yourname.com/

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